{"id":42132,"date":"2022-10-26T15:43:00","date_gmt":"2022-10-26T15:43:00","guid":{"rendered":"https:\/\/patrocinados.estadao.com.br\/medialab\/agenciacomunicacao\/prnewswire\/prnewsbrasil\/jkn-global-group-adquire-a-organizacao-miss-universo-da-img\/"},"modified":"2022-10-26T15:43:00","modified_gmt":"2022-10-26T15:43:00","slug":"jkn-global-group-adquire-a-organizacao-miss-universo-da-img","status":"publish","type":"post","link":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/prnewswire\/prnewsbrasil\/jkn-global-group-adquire-a-organizacao-miss-universo-da-img\/","title":{"rendered":"JKN Global Group adquire a Organiza\u00e7\u00e3o Miss Universo da IMG"},"content":{"rendered":"<p><b>PR NEWSWIRE<\/b><\/p>\n<div class=\"xn-newslines\">\n<h1 class=\"xn-hedline\">JKN Global Group adquire a Organiza\u00e7\u00e3o Miss Universo da IMG<\/h1>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<p class=\"xn-dateline\">BANGKOK, 26 de outubro de 2022<\/p>\n<\/div>\n<div class=\"xn-content\">\n<ul>\n<li>A transa\u00e7\u00e3o ampliar\u00e1 o portf\u00f3lio de propriedades de difus\u00e3o e entretenimento da JKN Global Group (&#8220;JKN&#8221;) para se transformar em uma pot\u00eancia omnicanal l\u00edder mundial.<\/li>\n<li>A aquisi\u00e7\u00e3o buscar\u00e1 aproveitar o legado de mais de 70 anos da Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span>, incluindo um maior investimento em oportunidade de licenciamento e merchandising.<\/li>\n<li>Com o an\u00fancio de hoje, a CEO da JKN, Anne Jakapong Jakrajutatip, se torna a primeira propriet\u00e1ria da hist\u00f3ria da Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span>.<\/li>\n<\/ul>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">BANGKOK<\/span><\/span>, <span class=\"legendSpanClass\">26 de outubro de 2022<\/span> \/PRNewswire\/ &#8212; A JKN, um conglomerado de m\u00eddia e conte\u00fados de propriedade tailandesa, anunciou hoje a aquisi\u00e7\u00e3o da Organiza\u00e7\u00e3o Miss Universo da IMG.<\/p>\n<div id=\"prni_dvprnejpg472dleft\"><img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1929162\/Photo.jpg\" alt=\"Anne Jakapong Jakrajutatip, CEO of JKN Global Group, and the first woman owner of The Miss Universe Organization\" \/><\/div>\n<p>A Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span> \u00e9 uma organiza\u00e7\u00e3o internacional e inclusiva que celebra as mulheres de todas as origens, culturas e tradi\u00e7\u00f5es, e existe para defender um futuro forjado por mulheres e bom para todos. Com 71 anos, o MISS UNIVERSE\u00ae \u00e9 um dos concursos mais antigos e assistidos do mundo, transmitido em 165 pa\u00edses em todo o mundo e visto por mais de meio bilh\u00e3o de pessoas anualmente.<\/p>\n<p>Dirigida pela CEO <span class=\"xn-person\">Amy Emmerich<\/span> e pela presidente <span class=\"xn-person\">Paula Shugart<\/span>, a Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span> oferece uma plataforma global para que mais de dez mil mulheres anualmente possam influir em mudan\u00e7as positivas por meio de atividades pessoais, profissionais e filantr\u00f3picas em todo o mundo. O an\u00fancio de hoje, juntamente com as recentes mudan\u00e7as das regras para criar maior elegibilidade das concorrentes, impulsiona ainda mais o compromisso da Organiza\u00e7\u00e3o com a inclus\u00e3o, e a CEO do JKN Global Group, Anne Jakapong Jakrajutatip, se torna a primeira mulher propriet\u00e1ria da Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span>. A transi\u00e7\u00e3o amplia o portf\u00f3lio de propriedades globais de difus\u00e3o e m\u00eddia da JKN atrav\u00e9s de produtos de entretenimento e de consumo. A aquisi\u00e7\u00e3o da JKN se basear\u00e1 na forte marca e vis\u00e3o da Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span>, desenvolvendo uma proposta integrada e convincente com novas oportunidades para expandir os neg\u00f3cios em mercados chave e inexplorados, incluindo a \u00c1sia.<\/p>\n<p>Durante o an\u00fancio, a JKN compartilhou seus planos para gerar valor adicional com base na for\u00e7a natural da marca <span class=\"xn-person\">Miss Universo<\/span>, incluindo a pr\u00f3xima estreia do MU Lifestyle: um novo bra\u00e7o de licenciamento e merchandising da Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span> que aproveitar\u00e1 a for\u00e7a da marca <span class=\"xn-person\">Miss Universo<\/span> e o portf\u00f3lio do estilo de vida da JKN para criar uma nova gama de artigos, al\u00e9m de entretenimento e diversas oportunidades de neg\u00f3cios que refletem a for\u00e7a da marca.\u00a0<\/p>\n<p>Anne Jakapong Jakrajutatip, CEO do JKN Global Group, disse: &#8220;Sentimo-nos incrivelmente honrados em adquirir a Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span> e trabalhar com sua equipe de lideran\u00e7a vision\u00e1ria. O alcance global da Organiza\u00e7\u00e3o, suas rela\u00e7\u00f5es com com parceiros e marcas globais e sua riqueza de conte\u00fado, licen\u00e7as e oportunidades de comercializa\u00e7\u00e3o fazem com que esta seja uma adi\u00e7\u00e3o forte e estrat\u00e9gica para o nosso portf\u00f3lio. Buscamos n\u00e3o apenas continuar seu legado de oferecer uma plataforma para indiv\u00edduos apaixonados de diversas origens, culturas e tradi\u00e7\u00f5es, mas tamb\u00e9m evoluir a marca para a pr\u00f3xima gera\u00e7\u00e3o.&#8221;<\/p>\n<p><span class=\"xn-person\">Amy Emmerich<\/span>, CEO e <span class=\"xn-person\">Paula Shugart<\/span>, presidente da Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span>, comentaram: &#8220;Estamos entusiasmadas em continuar a evolu\u00e7\u00e3o da Organiza\u00e7\u00e3o <span class=\"xn-person\">Miss Universo<\/span> com a JKN. Nossas rela\u00e7\u00f5es com parceiros e marcas globais nunca foram t\u00e3o fortes; e nossa abordagem progressiva continua a nos posicionar na vanguarda de nosso setor. Gostar\u00edamos de agradecer \u00e0 IMG por nos fornecer uma base para concretizar nossas aspira\u00e7\u00f5es para a marca.&#8221;<\/p>\n<div id=\"prni_dvprnejpg3f1fleft\"><img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1929163\/The_Miss_Universe_Organization_Logo.jpg\" alt=\"The Miss Universe Organization logo\" \/><\/div>\n<p>Foto &#8211; <a href=\"https:\/\/mma.prnewswire.com\/media\/1929162\/Photo.jpg\" target=\"_blank\" rel=\"noopener\">https:\/\/mma.prnewswire.com\/media\/1929162\/Photo.jpg<\/a>\u00a0<br \/>Logotipo &#8211; <a href=\"https:\/\/mma.prnewswire.com\/media\/1929163\/The_Miss_Universe_Organization_Logo.jpg\" target=\"_blank\" rel=\"noopener\">https:\/\/mma.prnewswire.com\/media\/1929163\/The_Miss_Universe_Organization_Logo.jpg<\/a><\/p>\n<p>FONTE  JKN Global Group<\/p>\n<\/div>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=PT14121&amp;Transmission_Id=202210261433PR_NEWS_LATAM____PT14121&amp;DateId=20221026\" \/><\/p>\n<p>A <b>OESP<\/b> nao e(sao) responsavel(is) por erros, incorrecoes, atrasos ou quaisquer decisoes tomadas por seus clientes com base nos Conteudos ora disponibilizados, bem como tais Conteudos nao representam a opiniao da <b>OESP<\/b> e sao de inteira responsabilidade da <b>PR Newswire Ltda<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"PR NEWSWIRE JKN Global Group adquire a Organiza\u00e7\u00e3o Miss Universo da IMG PR Newswire BANGKOK, 26 de outubro de 2022 A transa\u00e7\u00e3o ampliar\u00e1 o portf\u00f3lio de propriedades de difus\u00e3o e entretenimento","protected":false},"author":1,"featured_media":42131,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-42132","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prnewsbrasil"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>JKN Global Group adquire a Organiza\u00e7\u00e3o Miss Universo da IMG - Ag\u00eancia de Comunica\u00e7\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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