{"id":138210,"date":"2026-09-03T14:45:00","date_gmt":"2026-09-03T17:45:00","guid":{"rendered":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/saftec-digital\/golden-brasil-esclarece-seu-modelo-de-negocio-e-afirma-nao-ter-ligacao-com-piramide-financeira\/"},"modified":"2026-09-03T14:45:00","modified_gmt":"2026-09-03T17:45:00","slug":"golden-brasil-esclarece-seu-modelo-de-negocio-e-afirma-nao-ter-ligacao-com-piramide-financeira","status":"publish","type":"post","link":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/saftec-digital\/golden-brasil-esclarece-seu-modelo-de-negocio-e-afirma-nao-ter-ligacao-com-piramide-financeira\/","title":{"rendered":"Golden Brasil esclarece seu modelo de neg\u00f3cio e afirma n\u00e3o ter liga\u00e7\u00e3o com pir\u00e2mide financeira"},"content":{"rendered":"<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p><b>Companhia informa que suas receitas e sua gera\u00e7\u00e3o de valor decorrem de produtos, servi\u00e7os, ativos f\u00edsicos e opera\u00e7\u00f5es ligadas \u00e0 cadeia mineral.<\/b><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nA Golden Brasil decidiu ampliar a transpar\u00eancia sobre seu modelo empresarial e explicar a origem econ\u00f4mica de suas atividades. Com atua\u00e7\u00e3o declarada no setor mineral desde 2019, a companhia afirma que sua estrutura n\u00e3o depende do recrutamento de participantes nem da indica\u00e7\u00e3o de novos clientes para sustentar pagamentos.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nDe acordo com a administra\u00e7\u00e3o, a gera\u00e7\u00e3o de receitas e a valoriza\u00e7\u00e3o de seu capital est\u00e3o relacionadas \u00e0 comercializa\u00e7\u00e3o de diamantes, pedras preciosas, joias, ouro e outros min\u00e9rios; \u00e0 venda de m\u00e1quinas e plantas de minera\u00e7\u00e3o; \u00e0 presta\u00e7\u00e3o de mentorias e servi\u00e7os; \u00e0 participa\u00e7\u00e3o contratual nos resultados de opera\u00e7\u00f5es miner\u00e1rias; e \u00e0 eventual valoriza\u00e7\u00e3o mercadol\u00f3gica dos ativos f\u00edsicos.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\n<i>&#8220;O cliente da Golden Brasil n\u00e3o precisa indicar ningu\u00e9m, formar rede ou recrutar novos participantes. Nosso modelo est\u00e1 relacionado a produtos, servi\u00e7os, ativos, equipamentos e opera\u00e7\u00f5es econ\u00f4micas do setor mineral&#8221;,<\/i> afirma Daniel Mors, presidente do Grupo Golden Brasil.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p><b>Pir\u00e2mide e esquema Ponzi: qual \u00e9 a diferen\u00e7a?<\/b><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nSegundo material educativo da Comiss\u00e3o de Valores Mobili\u00e1rios, uma pir\u00e2mide financeira costuma exigir que participantes tragam novas pessoas para ampliar a rede. Os valores pagos por quem ingressa passam a sustentar, total ou parcialmente, os pagamentos destinados aos integrantes anteriores.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nNo esquema Ponzi, o participante n\u00e3o precisa necessariamente recrutar outras pessoas. Ainda assim, os pagamentos apresentados como resultados s\u00e3o financiados principalmente pelos recursos de novos clientes, e n\u00e3o por uma atividade econ\u00f4mica real capaz de sustentar o modelo.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nAlgumas estruturas de vendas utilizam planos bin\u00e1rios ou remunera\u00e7\u00e3o em n\u00edveis. A exist\u00eancia de um sistema bin\u00e1rio, isoladamente, n\u00e3o comprova uma pir\u00e2mide. O elemento relevante \u00e9 saber se a remunera\u00e7\u00e3o depende essencialmente do recrutamento e do dinheiro trazido por novos participantes, em vez da venda efetiva de produtos ou da realiza\u00e7\u00e3o de atividades econ\u00f4micas.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p><b>Na Golden Brasil, o cliente n\u00e3o precisa indicar pessoas<\/b><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nSegundo a companhia, seus clientes n\u00e3o precisam montar equipes, formar redes, cumprir metas de recrutamento ou indicar novos compradores. Tamb\u00e9m n\u00e3o existe, dentro do modelo apresentado pela empresa, remunera\u00e7\u00e3o do cliente condicionada \u00e0 entrada de pessoas indicadas por ele.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nA Golden Brasil afirma que suas fontes de receita e gera\u00e7\u00e3o de valor est\u00e3o ligadas \u00e0s seguintes atividades:<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>-Comercializa\u00e7\u00e3o de diamantes naturais e pedras preciosas;<\/p>\n<p>-Desenvolvimento, fabrica\u00e7\u00e3o e venda de joias;<\/p>\n<p>-Opera\u00e7\u00f5es envolvendo ouro e outros min\u00e9rios;<\/p>\n<p>-Venda de m\u00e1quinas, equipamentos e plantas de minera\u00e7\u00e3o;<\/p>\n<p>-Presta\u00e7\u00e3o de mentorias, consultorias e servi\u00e7os especializados;<\/p>\n<p>-Participa\u00e7\u00e3o contratual nos resultados de mineradoras e projetos minerais;<\/p>\n<p>-Eventual valoriza\u00e7\u00e3o natural e mercadol\u00f3gica de ativos f\u00edsicos selecionados.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p><b>Produtos e opera\u00e7\u00f5es da economia real<\/b><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nNa pr\u00e1tica, a companhia sustenta que um diamante pode ser comercializado como pedra certificada ou transformado em uma joia com maior valor agregado. Ouro e outros min\u00e9rios podem gerar receita por meio de pesquisa, extra\u00e7\u00e3o, beneficiamento e comercializa\u00e7\u00e3o. M\u00e1quinas e plantas de lavagem podem ser vendidas ou aplicadas em opera\u00e7\u00f5es produtivas.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nNas parcerias com mineradoras, eventuais resultados devem decorrer da atividade efetivamente realizada, conforme os crit\u00e9rios e riscos definidos em contrato. A Golden Brasil informa que pretende tornar mais clara a separa\u00e7\u00e3o entre compra de bens f\u00edsicos, contrata\u00e7\u00e3o de servi\u00e7os, participa\u00e7\u00e3o em opera\u00e7\u00f5es minerais e expectativa de valoriza\u00e7\u00e3o de ativos.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p><b>A comprova\u00e7\u00e3o ser\u00e1 o centro da nova fase<\/b><\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nA companhia reconhece que uma declara\u00e7\u00e3o institucional n\u00e3o substitui a comprova\u00e7\u00e3o. Por isso, afirma que pretende apoiar sua comunica\u00e7\u00e3o em contratos, certifica\u00e7\u00f5es, registros de ativos, documentos fiscais, informa\u00e7\u00f5es operacionais e presta\u00e7\u00e3o de contas.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\n<i>&#8220;A diferen\u00e7a est\u00e1 na origem do resultado. Na Golden Brasil, o valor deve ser gerado por produtos, servi\u00e7os, opera\u00e7\u00f5es produtivas e ativos reais &#8211; e n\u00e3o pela obriga\u00e7\u00e3o de clientes trazerem novos participantes&#8221;,<\/i> conclui Mors.<br \/>\n&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;<br \/>\nA empresa tamb\u00e9m ressalta que nenhum ativo possui valoriza\u00e7\u00e3o autom\u00e1tica ou garantida. Desempenho, pre\u00e7o e liquidez dependem das caracter\u00edsticas do bem e das condi\u00e7\u00f5es do mercado.<\/p>\n<p>A <b>OESP<\/b> n\u00e3o \u00e9(s\u00e3o) respons\u00e1vel(is) por erros, incorre\u00e7\u00f5es, atrasos ou quaisquer decis\u00f5es tomadas por seus clientes com base nos Conte\u00fados ora disponibilizados, bem como tais Conte\u00fados n\u00e3o representam a opini\u00e3o da <b>OESP<\/b> e s\u00e3o de inteira responsabilidade da <b>Ag\u00eancia Saftec<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211;","protected":false},"author":1,"featured_media":138211,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[525],"tags":[],"class_list":["post-138210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-saftec-digital"],"acf":[],"_links":{"self":[{"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/posts\/138210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/comments?post=138210"}],"version-history":[{"count":0,"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/posts\/138210\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/media\/138211"}],"wp:attachment":[{"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/media?parent=138210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/categories?post=138210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bluestudio.estadao.com.br\/agencia-de-comunicacao\/wp-json\/wp\/v2\/tags?post=138210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}